Thursday, March 24, 2011

Frontier Host Sun Prairie Area Businesses for Social Media Webinar (City of Sun Prairie Office of Economic Development)

On March 24th, Rhonda Lutzke and Terry Kucera and the rest of the Sun Prairie crew for Frontier Communications hosted 16 people from local businesses to sit in on a nationally broadcast webinar on social media and its application to business.

The webcast featured social media experts Shama Kamini, President of Zen Marketing Group, and Albert Maruggi, Founder and President of Provident Partners. The presentation focused around the need for a social media strategy, benefits and pitfalls to using social media, and specific recommendations for specific social media including Groupon, Facebook and Twitter.

After the national webinar, the Sun Prairie group heard presentations from Neil Stechschulte, Economic Development Director for the City of Sun Prairie on Blogging, and the general use of other social media from Kay-Tee Franke (presenting in the photo above), President of Engaging Results Communications.

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